Facebook’s Algorithm Shift – Why You Need a Backup Plan Now

Facebook’s Algorithm Shift – Why You Need a Backup Plan Now 

Facebook is making a major change that could impact content creators, churches, businesses, and anyone who relies on live streaming. The platform is now deleting live streams older than 30 days, meaning if you don’t have a backup plan in place, your valuable content could disappear for good.

What’s Changing? 

Facebook has always been a platform built around engagement and immediacy. But now, the company is reinforcing that by removing old live streams after just 30 days. This shift signals that **Facebook is treating live video as short-term, disposable content** rather than a lasting resource.

What Does This Mean for You? 

If you’ve been relying on Facebook as a primary storage space for your videos, you need to act fast. Once a stream passes the 30-day mark, it’s gone

This move reinforces the idea that Facebook is a flash-in-the-pan content platform, while YouTube remains the best option for long-term video storage and discoverability.

Moving to YouTube for Long-Term Legacy 

If you want your content to last beyond Facebook’s short lifespan, **YouTube is the answer**. Unlike Facebook, YouTube treats video as a searchable, long-term asset. Here’s why you should make YouTube your primary home for video content:

- Better discoverability: YouTube is the second-largest search engine in the world (owned by the first), making it easier for new audiences to find your content.

- Evergreen content strategy: Videos on YouTube continue to gain views years after they’re uploaded, while Facebook content quickly fades from feeds.

- Better content organization: YouTube playlists, chapters, and metadata tools help keep your content structured and easy to navigate.

- Higher video quality and performance: YouTube is optimized for video longevity, offering better resolution, closed captions, and SEO tools to boost your reach.

If you’ve been relying on Facebook alone, now is the time to start uploading your videos to YouTube and building legacy.

How to Store Your Videos Properly 

To make sure your content doesn’t get lost, here’s how you can securely store your videos:

- Invest in local storage: Get a 2TB or 4TB SSD to keep copies of your streams offline.

- Use a Synology NAS: A Network Attached Storage (NAS) device allows you to organize and access videos from anywhere.

- Leverage cloud storage: Platforms like Google Drive, Dropbox, or Amazon S3 offer scalable options for archiving content.

Final Thoughts 

This is your wake-up call. Facebook is not your place to build legacy or archive content. If your content matters, you need a strategy to back it up and extend its lifespan beyond 30 days.

Don’t let your powerful message disappear.